The hook up hair salon
Visit salons in your local area to research pricing information to stay competitive. Secure a location for your salon. Location is crucial to a businesses' success.
Prime locations can include those within a busy shopping district or an area that receives a lot of foot traffic. This can help increase visibility and the number or walk-in customers. Contact salon equipment suppliers to acquire items such as sinks, styling chairs, booths, a reception desk and hair dryers.
If selling nail polish, hair care products and other supplies, contact a beauty supply distributor to stock your shelves. Advertise for trained staff to work in your salon. If possible, hire stylists who already have a sizable client-base. Use advertisements and promotions to locate business.
Begin advertising your grand opening several weeks before the actual date. Distribute flyers in local neighborhoods, and offer promotions such as half-off products, free food or discounts on services. Valencia Higuera is a freelance writer from Chesapeake, Virginia. Be sure the people you hire graduated from beauty school and have experience cutting hair. Review their references and have them do a trial run before offering the job.
How to start a hairdressing business | Guardian Small Business Network | The Guardian
Decide if you want your stylists to bring clients with them. If so, ask questions about their customer base. Hire people who have special skills you're looking for, like the ability to do great highlights or cut children's hair. Create your list of services.
Every salon has a slightly different menu of services to offer their customers. Tailor yours to the current trends as well as the skills your stylists have to offer. In addition to basic cuts for women, men and children, you may want to consider offering the following: Coloring Perming and straightening Special services weddings, cutting-edge treatments, etc. Consider adding spa services, like nail services, facial and skin services, or massage. Decide how much you want to charge, and whether you want to have a tiered pricing system according to the experience of the stylist.
For example, you might want to charge more for a cut done by an expert stylist than a junior stylist. When you're setting your prices, take the following into account: The cost of labor and supplies. If you're offering top-notch services and expensive products, you'll need to charge more than if you hired junior stylists and lower end products.
See how much other salons charge for their services, and try to stay within a range that's affordable but will still ensure you make a profit. Decide how to handle scheduling. There are helpful computer applications to manage the salon operations, such as Neohair. Most of them have similar functions: A few of them, such as Salongenious, give further opportunity to remind clients of their appointments using SMS messaging or saving the photos of your clients' hairstyles.
Decide on your operating hours and customer service policies.
10 Tips for Starting Your Own Hair Salon
The hairdressing industry is less and less frequently located in the rigid framework of the typical workday. Salons are becoming increasingly more flexible. Some operate into the evening, and some even the whole weekend.
You must keep in mind that the fight for clients often necessitates more flexible working time - and makes your salon more accessible to their needs. Many people require salons to be open after regular work-day timings, because that is when they have events to attend and need to look their best. Think about offering this service only with advance booking and adding an extra charge, or you can rotate your staff so that your salon is open during times it usually would not be.
The most vital part of any business is people. Many hairdressers offer similar quality products and services, but the few exceptional salons that stand out not only meet customer requirements, but actually exceed them. Therefore, training your employees in customer service can help you leave the competition behind, and if you can make the customer feel very, very special and well taken care of, they will probably become a regular, loyal client. In many cases, it makes good business sense to hire an experienced manager who can manage your personnel and the salon on a day-to-day basis.
2. Are you suited to running a salon business?
When the salon is set up and ready to go, it's time to start attracting customers. Spread the word to your friends and family, put up signs around town, and consider taking out advertisements in local newspapers, magazines and blogs. In addition, consider these effective ways to advertise a hair salon: Promote it on Facebook and Twitter. Start a Facebook page with information about your business, and update it regularly with news and deals. Offer to provide service to a local celebrity and ask him or her to spread the word.
Encourage customers to write reviews on Yelp, since many new customers will check reviews before committing to an appointment. Have a modern website.
If you have a sleek, modern website for your business, you'll build better trust with customers before they even enter the salon. Hire a web designer to create a nice-looking website that's easy to navigate, and put the url on your Facebook page and in your advertisements. Include a menu of services with descriptions of each. Have high-quality photos in color.
Keep the equipment clean and up to date. Make sure your facility meets sanitation requirements and is up to code at all times. If possible, it may be more cost effective to take over an existing hairdressers, which may still have facilities, than to rent or buy a property and convert it. Costs such as hiring staff, rent, business rates, marketing and buying products and equipment should also be taken into account.
I had to make it work as it was what I wanted to do. In the end I created a moodboard and showed them what I was after. To cut down on costs and to test the water, you could consider running a mobile business or opening a salon in an existing shop. Hannah Mlatem chose the latter, opening a three-chair salon in a high-end bridalwear shop in Abergavenny, Wales.
She was able to build up her own clients at the salon, giving her the confidence to set up her own eponymous salon in Gilwern a year later and taking on an apprentice. In the UK you do not need to have any qualifications to practise as a hairdresser or barber. Salon owners may wish to register with the Hair Council, a statutory body set up by the Hairdressers Registration Act Another organisation they can join is the NHF, which offers members a slew of news, events and information on the industry, as well as services such as free employment contracts and chair-renting agreements.